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Eric Ralph Prall

Investment Adviser Representative at Northland Asset Management

Columbus, OHCRD #4661975Dual-registered
No disclosures on record
Sourced from SEC IAPD & FINRA BrokerCheck
Years of Experience
23 yrs
Exams Passed
6

Professional summary

Compiled by AdvisorFinder from public regulatory records. This advisor has not provided a personal biography.

Eric Ralph Prall is an investment adviser representative with Northland Asset Management in Columbus, OH, where they have been registered since 2022. They have worked in the securities industry since 2003 and have been registered with 4 firms, including Hilltop Securities Inc. and ROSS, Sinclaire & Associates, LLC. They have passed 6 industry qualification exams, including the Series 65 (investment adviser), Series 7 (general securities representative), and Series 63 (state securities agent). They are registered to provide investment advice in Minnesota.

Registrations & licenses

Registration type
Dual-registered
As of August 17, 2026, from the advisor's current registrations on SEC IAPD
State registrations
Investment adviser:
Minnesota
Broker:
7 states and territories

California, Florida, Illinois, Minnesota, New York, Ohio, Texas

Registration requirements vary by state and service. Contact the advisor's firm to confirm whether they can serve you.

Examinations passed
Series 65
Uniform Investment Adviser Law Examination
Passed 2/5/2007
Series 63
Uniform Securities Agent State Law Examination
Passed 9/26/2003
Series 52
Municipal Securities Representative Examination
Passed 1/2/2023
SIE
Securities Industry Essentials Examination
Passed 10/1/2018
Series 50
Municipal Advisor Representative Qualification Exam
Passed 8/12/2017
Series 7
General Securities Representative Examination
Passed 8/4/2003

Financial-firm registration history

Registration history as reported to FINRA, most recent first.

Northland Asset ManagementCurrent
12/8/2022 – Columbus, OH
Hilltop Securities Inc.
11/19/2018 – 11/28/2022Powell, OH
ROSS, Sinclaire & Associates, LLC
2/11/2011 – 11/20/2018Powell, OH
Butler, WICK & Co., Inc.
4/19/2007 – 3/5/2009Columbus, OH

Reported employment history

Employment the advisor reported on their SEC/FINRA filings, as of October 8, 2026. It may not be a complete history.

  1. ROSS, Sinclaire & Associates, LLC
    Feb 2009 – Nov 2022Cincinnati, OH
  2. Hilltop Securities Inc
    Nov 2018 – Nov 2022Dallas, TX
  3. Northland Securities
    Dec 2022 – no end date reportedMinneapolis, MN

Official records & sources

Data as of August 10, 2026 · Source: SEC IAPD & FINRA BrokerCheck

About Northland Asset Management

These details describe the firm overall. Individual advisors' services, clients, and fees may differ.

Fee arrangements the firm reports

  • Percentage of assets under management
  • Hourly
  • Fixed fee
  • Other

Arrangements the firm reports on its Form ADV; this advisor may not charge every fee listed. Estimated from the firm's Form ADV — individual terms may differ. Not a quote.

Services the firm offers

Northland Securities offers public finance, fixed income, equity capital markets, and wealth management services, including retirement planning, estate planning coordination, life insurance and employer plan consultations, Social Security benefit analysis, cash flow and distribution planning, portfolio management, annuities, mutual funds and UITs, fixed income solutions, and tax-efficient investing.

Retirement PlanningEstate PlanningInsuranceSocial SecurityWealth ManagementCash Flow Planning
Firm areas of expertise
Public FinanceMunicipal BondsFixed IncomeEquity Capital MarketsWealth ManagementRetirement PlanningEstate PlanningPortfolio ManagementInstitutional Equity ResearchAnnuitiesTax-efficient Investing+1 more

Client types the firm serves

IndividualsHigh Net WorthPension/Profit SharingCharitable Organizations

Firm assets under management

$100M–$500M

Firm disclosures (Form ADV)
No disciplinary history reportedVerify on SEC IAPD
Advisors listed on AdvisorFinder:
40
Offices listed on AdvisorFinder:
2
Main office:
Minneapolis, MN
Founded:
2002
SEC file number:
801-96329

Counts reflect AdvisorFinder directory coverage, not necessarily the firm's complete network.

Form ADV data as of September 22, 2026

View full firm profile

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About this profile

This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. Eric Ralph Prall has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on BrokerCheck or SEC.gov before making any decision. AdvisorFinder may be compensated for referrals generated through this page.

BrokerCheck data is used subject to the FINRA BrokerCheck Terms of Use. Found something inaccurate? Report inaccurate data and we will correct any error we introduced. Errors in the underlying BrokerCheck record itself are referred to FINRA, which maintains that record.

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