Gordon Rhoads
Investment Adviser Representative at Cetera Investment Advisers LLC
Professional summary
Compiled by AdvisorFinder from public regulatory records. This advisor has not provided a personal biography.
Gordon Rhoads is an investment adviser representative with Cetera Investment Advisers LLC in Honesdale, PA, where they have been registered since 2026. They have worked in the securities industry since 2012 and have been registered with 8 firms, including LPL Financial LLC and Planmember Securities Corporation. They have passed 3 industry qualification exams, including the Series 66 (combined investment adviser and state securities agent) and Series 7 (general securities representative). They are registered to provide investment advice in Pennsylvania.
Office
Advisors at this office: 2
Branch office as filed with FINRA, counting current advisors in the directory who work there.
Registrations & licenses
- Investment adviser:
- Pennsylvania
- Broker:
6 states and territories
Arizona, Florida, Michigan, New York, Pennsylvania, Vermont
Registration requirements vary by state and service. Contact the advisor's firm to confirm whether they can serve you.
Financial-firm registration history
Registration history as reported to FINRA, most recent first.
Reported employment history
Employment the advisor reported on their SEC/FINRA filings, as of October 8, 2026. It may not be a complete history.
- People's Securities IncNov 2012 – Jan 2018Bridgeport, CT
- Equity Service IncJan 2018 – Jun 2019Montpelier, VT
- National LIFE GroupJan 2018 – Jun 2019Winooski, VT
- Securities America IncJun 2019 – Jun 2022Burlington, VT
- THE Patriot Financial Group LLCJun 2019 – Jun 2022Burlington, VT
- Edward JonesJul 2022 – Dec 2023St Louis, MO
- PlanMember Securities CorporationApr 2024 – Aug 2024Carpinteria, CA
- Growth Summit Retirement, LLCFeb 2024 – Aug 2024Mountain Top, PA
- LPL FinancialAug 2024 – Feb 2026Scranton, PA
- Wayne BankAug 2024 – no end date reportedScranton, PA
- Cetera Wealth Services, LLCFeb 2026 – no end date reportedEl Segundo, CA
- Cetera Investment AdvisorsFeb 2026 – no end date reportedSchaumburg, IL
Official records & sources
Data as of August 9, 2026 · Source: SEC IAPD & FINRA BrokerCheck
About Cetera Investment Advisers LLC
These details describe the firm overall. Individual advisors' services, clients, and fees may differ.
Fee arrangements the firm reports
- Percentage of assets under management
- Hourly
- Fixed fee
Arrangements the firm reports on its Form ADV; this advisor may not charge every fee listed. Estimated from the firm's Form ADV — individual terms may differ. Not a quote.
Services the firm offers
Advisory services, investment advisory services, custody services, insurance agency services, sweep programs, and retirement planning resources, along with access to registered and alternative investment products.
Client types the firm serves
Firm assets under management
$25B+
- Firm disclosures (Form ADV)
- No disciplinary history reportedVerify on SEC IAPD
- Advisors listed on AdvisorFinder:
- 10,459
- Offices listed on AdvisorFinder:
- 27
- Main office:
- Schaumburg, IL
- SEC file number:
- 801-20406
Counts reflect AdvisorFinder directory coverage, not necessarily the firm's complete network.
Form ADV data as of August 13, 2026
View full firm profileOther advisors at Cetera Investment Advisers LLC
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This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. Gordon Rhoads has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on BrokerCheck or SEC.gov before making any decision. AdvisorFinder may be compensated for referrals generated through this page.
BrokerCheck data is used subject to the FINRA BrokerCheck Terms of Use. Found something inaccurate? Report inaccurate data and we will correct any error we introduced. Errors in the underlying BrokerCheck record itself are referred to FINRA, which maintains that record.
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