AdFi
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BETTER WAY LLC

SEC Registered

We do one thing really well.

BAL HARBOUR, FLhttps://betterwayllc.net617-388-0139
Assets Under Management
$100M–$500M
Employees
2
Office Locations
1 office
Total Accounts
4

About the firm

Better Way identifies and vets risk-mitigated private investments, leveraging deep relationships to provide access to overlooked opportunities. Led by experienced investors with decades of combined experience, the firm invests in its own recommendations and offers clients the option to pay no fees until a profit is earned. The founder spent a decade at a $5 billion family office and co-founded Citi Private Bank's Private Investment research and diligence team in early 2010.

Firm Focus

Client segments reported on the firm's SEC Form ADV — applies to all advisors at the firm.

High Net WorthPooled Vehicles

Areas of expertise

Private InvestmentsRisk MitigationFamily OfficeInstitutional AdvisoryInvestment DiligenceAlternative InvestmentsPrivate Investment Research

Services

Identifying, vetting, sourcing, structuring, and providing access to risk-mitigated private investments, including working with third-party managers to deliver private investment opportunities.

Private funds / alternatives
Private Equity

Who they serve

Institutions, single and multi family offices (US RIAs and non-US); clients are global.

Client segmentClientsAssets managed
Pension/Profit Sharing Plans2$73M

0 total clients reported on Form ADV.

Leadership

Alex Michael Gregory
MANAGING MEMBER AND CHIEF COMPLIANCE OFFICER

Office locations

1 office in 1 state
FL
BAL HARBOURHQ

Advisors at this firm

1 advisor in the directory

Regulatory & compliance

CRD number
#300305
SEC Number
801-127907
Disciplinary History
No
Fee Model & Minimums
Model: AUM / Performance-based
Minimum: $5,000,000

Data as of March 30, 2026 · Source: SEC IAPD & FINRA BrokerCheck

Contact Information

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Editorial disclosure

This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. BETTER WAY LLC has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on the SEC or FINRA websites before making any decision.

BETTER WAY LLC in BAL HARBOUR, FL | AdvisorFinder