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INTENTIONAL

SEC Registered

Personalized planning for your financial goals

FORT MILL, SChttps://primewm.com1-866-752-6410
Assets Under Management
$100M–$500M
Employees
3
Office Locations
1 office
Total Accounts
395

About the firm

Prime Wealth Management provides personalized financial planning based on clients' goals, time frame, and tolerance for risk. The firm offers a full spectrum of financial services, support, and guidance, including comprehensive planning, retirement planning, financial planning, and business planning.

Firm Focus

Client segments reported on the firm's SEC Form ADV — applies to all advisors at the firm.

IndividualsHigh Net WorthPension/Profit SharingCharitable OrganizationsState/MunicipalInsurance Companies

Areas of expertise

Financial PlanningRetirement PlanningBusiness PlanningWealth ManagementPortfolio ManagementAsset AllocationCorporate Retirement PlansBusiness Succession

Services

Comprehensive planning, retirement planning, financial planning, business planning, corporate retirement plans, wealth management, asset allocation, and portfolio management.

Who they serve

Business owners and entrepreneurs, retirees, corporations, families and individuals, and corporate retirement plan sponsors.

Client segmentClientsAssets managed
Individuals (Non-HNW)353$79M
High Net Worth Individuals42$89M
Investment Companies0
Pooled Investment Vehicles0$0
Pension/Profit Sharing Plans0$0
Charitable Organizations5$7.3M
State/Municipal Entities0
Insurance Companies0
Sovereign Wealth Funds0
Corporations0$0

0 total clients reported on Form ADV.

Leadership

James E Roberts
CHIEF COMPLIANCE OFFICER
Rice Financial Llc
HOLDING COMPANY
Inc The Roberts Companies
HOLDING COMPANY
James E Roberts
OWNER
Dale Winters Rice
OWNER

Office locations

1 office in 1 state
SC
FORT MILLHQ

Advisors at this firm

3 advisors in the directory

Regulatory & compliance

CRD number
#318570
SEC Number
801-123251
Disciplinary History
No
Fee Model & Minimums
Model: AUM / Hourly
Asset tierAnnual rate
$0 to $1,000,0001.50%
$1,000,001 - $2,000,0001.25%
$2,000,001 - $5,000,0000.85%
$5,000,001 - $10,000,0000.65%
$10,000,001 - $20,000,0000.40%
$20,000,001+0.25%

Data as of January 16, 2026 · Source: SEC IAPD & FINRA BrokerCheck

Contact Information

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Editorial disclosure

This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. INTENTIONAL has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on the SEC or FINRA websites before making any decision.

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