RICE FINANCIAL CONSULTING, INC.
SEC RegisteredCoaching & Educating investors to stay disciplined over a lifetime.
About the firm
Rice Financial Consulting, Inc. is a Registered Investment Adviser (RIA) based in Los Gatos, CA. The firm's vision is that people have an abundance mindset and peace of mind around their money, and it focuses on the science of investing.
Firm Focus
Client segments reported on the firm's SEC Form ADV — applies to all advisors at the firm.
Areas of expertise
Who they serve
Investors
| Client segment | Clients | Assets managed |
|---|---|---|
| Individuals (Non-HNW) | 285 | $72M |
| High Net Worth Individuals | 66 | $198M |
| Investment Companies | 0 | — |
| Pooled Investment Vehicles | 0 | $0 |
| Pension/Profit Sharing Plans | 0 | $0 |
| Charitable Organizations | 0 | $0 |
| State/Municipal Entities | 0 | — |
| Insurance Companies | 0 | — |
| Sovereign Wealth Funds | 0 | — |
| Corporations | 0 | $0 |
0 total clients reported on Form ADV.
Leadership
Office locations
Advisors at this firm
4 advisors in the directory
Regulatory & compliance
| Asset tier | Annual rate |
|---|---|
| Assets up to $1,000,000 - First $500,000 | 1.00% |
| Assets up to $1,000,000 - Next $500,000 | 1.00% |
| Assets up to $1,000,000 - Next $3,000,000 | 0.75% |
| Assets up to $1,000,000 - Remainder over $4,000,000 | 0.50% |
| Assets $1,000,001-$3,000,000 - All tiers | 0.75% |
| Assets $3,000,001-$5,000,000 - All tiers | 0.50% |
| Assets $5,000,001-$10,000,000 - First $500,000 | 1.00% |
| Assets $5,000,001-$10,000,000 - Next $500,000 | 0.50% |
| Assets $5,000,001-$10,000,000 - Next $3,000,000 | 0.40% |
| Assets $5,000,001-$10,000,000 - Remainder over $4,000,000 | 0.25% |
| Assets $10,000,001+ - First $500,000 | 0.50% |
| Assets $10,000,001+ - Next $500,000 | 0.50% |
| Assets $10,000,001+ - Next $3,000,000 | 0.50% |
| Assets $10,000,001+ - Remainder over $4,000,000 | 0.10% |
Data as of March 31, 2026 · Source: SEC IAPD & FINRA BrokerCheck
Contact Information
This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. RICE FINANCIAL CONSULTING, INC. has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on the SEC or FINRA websites before making any decision.
BrokerCheck data is used subject to the FINRA BrokerCheck Terms of Use. Found something inaccurate? Report inaccurate data and we will correct any error we introduced. Errors in the underlying BrokerCheck record itself are referred to FINRA, which maintains that record.
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