Upstart Wealth Management, LLC
SEC RegisteredFinancial Planning for the startup community
About the firm
Upstart Wealth Management is a fee-only fiduciary financial planning firm founded in 2014 to help Silicon Valley founders and employees with the tax and financial planning decisions that come from a concentrated position in the company they work for. The firm offers financial planning, investment management, and tax planning and return preparation services.
Firm Focus
Client segments reported on the firm's SEC Form ADV — applies to all advisors at the firm.
Areas of expertise
Services
Financial planning, investment management, and tax planning and return preparation, offered on a fee-only fiduciary basis for a simple annual retainer including the first $750,000 of assets under management.
Who they serve
Founders and early employees anticipating acquisition, IPO, or other liquidity event; professionals with stock options and equity compensation complexity; mostly 30-45 years old from all walks of life who are experiencing equity compensation complexity or have built a pool of assets but do not have the time or interest to focus on their financial health.
| Client segment | Clients | Assets managed |
|---|---|---|
| Individuals (Non-HNW) | 30 | $18M |
| High Net Worth Individuals | 61 | $366M |
| Investment Companies | 0 | — |
| Pooled Investment Vehicles | 0 | $0 |
| Pension/Profit Sharing Plans | 0 | $0 |
| Charitable Organizations | 0 | $0 |
| Insurance Companies | 0 | — |
| Sovereign Wealth Funds | 0 | — |
| Corporations | 0 | $0 |
6 total clients reported on Form ADV.
Leadership
Office locations
Advisors at this firm
4 advisors in the directory
Regulatory & compliance
| Asset tier | Annual rate |
|---|---|
| $0 - $750,000 | 0.00% |
| $750,001 - $2,500,000 | 0.80% |
| $2,500,001 - $10,000,000 | 0.75% |
| $10,000,001 - $20,000,000 | 0.55% |
| Above $20,000,000 | 0.45% |
Data as of February 20, 2026 · Source: SEC IAPD & FINRA BrokerCheck
Contact Information
This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. Upstart Wealth Management, LLC has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on the SEC or FINRA websites before making any decision.
BrokerCheck data is used subject to the FINRA BrokerCheck Terms of Use. Found something inaccurate? Report inaccurate data and we will correct any error we introduced. Errors in the underlying BrokerCheck record itself are referred to FINRA, which maintains that record.
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