DIVERSIFI CAPITAL INC
SEC RegisteredStock is your second paycheck. We help you make sense of RSUs, ISOs, NSOs, & ESPP.
About the firm
DiversiFi Capital works with tech and biotech professionals, dual-income career builders, and senior leaders and executives navigating equity compensation, tax planning, and long-term financial decisions. Their Advisory Team and Wealth Team work with clients across a range of equity compensation structures, including RSUs, stock options (ISOs and NSOs), and ESPPs. They offer financial planning, wealth management, and covered call strategies with an integrated approach to tax and investment planning.
Firm Focus
Client segments reported on the firm's SEC Form ADV — applies to all advisors at the firm.
Areas of expertise
Services
Financial planning, wealth management (including direct indexing, tax-loss harvesting, and risk management for concentrated stock and equity-heavy portfolios), and covered call strategies designed to generate income from concentrated stock positions while working toward diversification.
Who they serve
Tech and biotech professionals, dual-income career builders, and senior leaders and executives, including employees at companies such as Palantir, Apple, Meta, Anduril, Google, Salesforce, NVIDIA, Amazon, Netflix, Uber, OpenAI, Databricks, Microsoft, Palo Alto Networks, and Broadcom.
| Client segment | Clients | Assets managed |
|---|---|---|
| Individuals (Non-HNW) | 41 | $18M |
| High Net Worth Individuals | 223 | $625M |
| Investment Companies | 0 | — |
| Pooled Investment Vehicles | 0 | $0 |
| Pension/Profit Sharing Plans | 12 | $26M |
| Charitable Organizations | 0 | $0 |
| State/Municipal Entities | 1 | — |
| Insurance Companies | 0 | — |
| Sovereign Wealth Funds | 0 | — |
| Corporations | 0 | $0 |
269 total clients reported on Form ADV.
Leadership
Office locations
Advisors at this firm
7 advisors in the directory
Regulatory & compliance
| Asset tier | Annual rate |
|---|---|
| $50,000 – $499,999 | 1.20% |
| $500,000 – $999,999 | 1.00% |
| $1,000,000 – $4,999,999 | 0.80% |
| $5,000,000 – $14,999,999 | 0.60% |
| $15,000,000 – $34,999,999 | 0.45% |
| $35,000,000 and Above | 0.35% |
Data as of April 29, 2026 · Source: SEC IAPD & FINRA BrokerCheck
Contact Information
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This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. DIVERSIFI CAPITAL INC has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on the SEC or FINRA websites before making any decision.