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Heath William Sorenson

Investment Adviser Representative at Associated Investment Services, Inc.

Rockford, ILCRD #4528655Investment Adviser Representative
No disclosures on record
Sourced from SEC IAPD & FINRA BrokerCheck
Years of Experience
21 yrs
Exams Passed
5

Professional summary

Compiled by AdvisorFinder from public regulatory records. This advisor has not provided a personal biography.

Heath William Sorenson is an investment adviser representative with Associated Investment Services, Inc. in Rockford, IL, where they have been registered since 2025. They have worked in the securities industry since 2005 and have been registered with 4 firms, including Midland Wealth Management and Raymond James Financial Services Advisors, Inc. They have passed 5 industry qualification exams, including the Series 65 (investment adviser), Series 7 (general securities representative), and Series 24 (general securities principal). They are registered to provide investment advice in Illinois.

Office

612 N Main St
Rockford, IL 61103

Advisors at this office: 2

Branch office as filed with FINRA, counting current advisors in the directory who work there.

Registrations & licenses

Registration type
Investment Adviser Representative
As of August 14, 2026, from the advisor's current registrations on SEC IAPD
State registrations
Investment adviser:
Illinois

Registration requirements vary by state and service. Contact the advisor's firm to confirm whether they can serve you.

Examinations passed
Series 65
Uniform Investment Adviser Law Examination
Passed 11/25/2014
Series 63
Uniform Securities Agent State Law Examination
Passed 4/26/2002
Series 7
General Securities Representative Examination
Passed 6/13/2002
Series 53
Municipal Securities Principal Examination
Passed 2/4/2004
Series 24
General Securities Principal Examination
Passed 7/29/2002

Financial-firm registration history

Registration history as reported to FINRA, most recent first.

Associated Investment Services, Inc.Current
3/11/2025 – Rockford, IL
Associated Investment Services, Inc.Current
3/11/2025 – Rockford, IL
Midland Wealth Management
7/27/2023 – 1/10/2025Effingham, IL
Raymond James Financial Services Advisors, Inc
9/8/2022 – 4/25/2023Effingham, IL
Midland Financial Advisors, Inc.
6/20/2017 – 10/29/2021Delafield, WI
Raymond James Financial Services Advisors, Inc
1/2/2015 – 6/7/2017Rockford, IL

Reported employment history

Employment the advisor reported on their SEC/FINRA filings, as of October 8, 2026. It may not be a complete history.

  1. Raymond James Financial Services, Inc
    Dec 2011 – Jun 2017Effingham, IL
  2. Midland States Bank
    May 2010 – Dec 2024Effingham, IL
  3. Raymond James Financial Services Advisors Inc.
    Jan 2015 – Jun 2017Rockford, IL
  4. CedarPoint Investment Advisors, Inc.
    Mar 2017 – Sep 2022Delafield, WI
  5. Raymond James Financial Services, Inc
    Sep 2022 – Apr 2023Effingham, IL
  6. Raymond James Financial Services Advisors, Inc
    Sep 2022 – Apr 2023Effingham, IL
  7. Midland Wealth Management
    May 2010 – Dec 2024Effingham, IL
  8. Midland Trust Company
    Feb 2017 – Dec 2024Effingham, IL
  9. Midland Wealth Advisors, LLC
    Jul 2023 – Dec 2024Effingham, IL
  10. Lasalle St Securities, L.L.C.
    Sep 2023 – Dec 2024Effingham, IL
  11. Associated Trust Company
    Dec 2024 – no end date reportedRockford, IL
  12. Associated Investment Services, Inc.
    Feb 2025 – no end date reportedGreen Bay, WI

Official records & sources

Data as of May 30, 2026 · Source: SEC IAPD & FINRA BrokerCheck

About Associated Investment Services, Inc.

These details describe the firm overall. Individual advisors' services, clients, and fees may differ.

Fee arrangements the firm reports

  • Percentage of assets under management

Arrangements the firm reports on its Form ADV; this advisor may not charge every fee listed. Estimated from the firm's Form ADV — individual terms may differ. Not a quote.

Services the firm offers

Checking accounts, savings accounts, home loans, HELOC, credit cards, personal loans, business banking, wealth management, commercial banking, retirement plans, brokerage accounts, payroll services, and digital banking.

Financial PlanningPortfolio Management for Individuals and Small BusinessesSelection of Other Advisers
Firm areas of expertise
Personal BankingBusiness BankingCommercial BankingWealth ManagementHome LoansHELOCCredit CardsSavingsRetirement PlansBrokerage AccountsDigital Banking+1 more

Client types the firm serves

IndividualsHigh Net WorthCharitable OrganizationsState/MunicipalCorporations

Firm assets under management

$1B–$5B

Firm disclosures (Form ADV)
Disciplinary history reportedVerify on SEC IAPD
Advisors listed on AdvisorFinder:
43
Offices listed on AdvisorFinder:
26
Main office:
Green Bay, WI
SEC file number:
801-71639

Counts reflect AdvisorFinder directory coverage, not necessarily the firm's complete network.

Form ADV data as of October 1, 2026

View full firm profile

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About this profile

This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. Heath William Sorenson has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on BrokerCheck or SEC.gov before making any decision. AdvisorFinder may be compensated for referrals generated through this page.

BrokerCheck data is used subject to the FINRA BrokerCheck Terms of Use. Found something inaccurate? Report inaccurate data and we will correct any error we introduced. Errors in the underlying BrokerCheck record itself are referred to FINRA, which maintains that record.

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