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Robert Luis Rivera

Investment Adviser Representative at KCD Financial, Inc.

Green Bay, WICRD #4136487Dual-registered
No disclosures on record
Sourced from SEC IAPD & FINRA BrokerCheck
Years of Experience
11 yrs
Exams Passed
7

Professional summary

Compiled by AdvisorFinder from public regulatory records. This advisor has not provided a personal biography.

Robert Luis Rivera is an investment adviser representative with KCD Financial, Inc. in Green Bay, WI, where they have been registered since 2019. They have worked in the securities industry since 2015 and have been registered with 4 firms, including Cetera Advisor Networks LLC and Princor Financial Services Corporation. They have passed 7 industry qualification exams, including the Series 66 (combined investment adviser and state securities agent), Series 7 (general securities representative), and Series 24 (general securities principal). They are registered to provide investment advice in Wisconsin.

Registrations & licenses

Registration type
Dual-registered
As of August 17, 2026, from the advisor's current registrations on SEC IAPD
State registrations
Investment adviser:
Wisconsin
Broker:
24 states and territories

Alabama, Arizona, Colorado, Connecticut, Delaware, Georgia, Iowa, Kansas, Kentucky, Maine, Maryland, Massachusetts, Missouri, New Jersey, New Mexico, New York, Oklahoma, Oregon, Rhode Island, South Carolina, Tennessee, Virginia, Wisconsin, Wyoming

Registration requirements vary by state and service. Contact the advisor's firm to confirm whether they can serve you.

Examinations passed
Series 66
Uniform Combined State Law Examination
Passed 10/19/2018
Series 63
Uniform Securities Agent State Law Examination
Passed 8/31/2000
Series 52
Municipal Securities Representative Examination
Passed 12/2/2019
SIE
Securities Industry Essentials Examination
Passed 10/1/2018
Series 7
General Securities Representative Examination
Passed 9/10/2018
Series 6
Investment Company Products/Variable Contracts Representative Examination
Passed 7/27/2000
Series 24
General Securities Principal Examination
Passed 5/13/2019

Financial-firm registration history

Registration history as reported to FINRA, most recent first.

KCD Financial, Inc.Current
2/14/2019 – Green Bay, WI
Cetera Advisor Networks LLC
10/24/2018 – 2/25/2019Green Bay, WI
Princor Financial Services Corporation
5/15/2008 – 8/24/2009Neenah, WI
Thrivent Investment Management Inc.
5/1/2007 – 12/31/2007Green Bay, WI

Reported employment history

Employment the advisor reported on their SEC/FINRA filings, as of October 8, 2026. It may not be a complete history.

  1. Cetera Advisor Networks LLC
    Aug 2018 – Feb 2019El Segundo, CA
  2. U & I Movers Express
    Jun 2017 – Feb 2019Green Bay, WI
  3. Capital Credit Union
    Nov 2015 – May 2017Green Bay, WV
  4. Central Financial States
    Jan 2018 – Feb 2019Green Bay, WI
  5. KCD Financial Inc
    Feb 2019 – no end date reportedGreen Bay, WI

Official records & sources

Data as of August 11, 2026 · Source: SEC IAPD & FINRA BrokerCheck

About KCD Financial, Inc.

These details describe the firm overall. Individual advisors' services, clients, and fees may differ.

Fee arrangements the firm reports

  • Percentage of assets under management
  • Hourly
  • Fixed fee
  • Other
Firm account minimum
$25,000 (waivable)
Firm's annual rate schedule by assets
  • Up to $100,0002.50%
  • $100,000 to $500,0001.50%
  • $500,000 to $1,000,0000.75%
  • Above $1,000,0000.50%

Arrangements the firm reports on its Form ADV; this advisor may not charge every fee listed. Estimated from the firm's Form ADV — individual terms may differ. Not a quote.

Services the firm offers

Brokerage and advisory services for independent financial representatives, including one-on-one support, guidance, and tools to help representatives succeed and grow.

Financial PlanningPortfolio Management for Individuals and Small BusinessesSelection of Other Advisers
Firm areas of expertise
Broker-dealerRegistered Investment AdvisorIndependent Financial PlanningRepresentative SupportComplianceRegistrations And Licensing

Client types the firm serves

IndividualsHigh Net WorthPension/Profit SharingCharitable Organizations

Firm assets under management

$100M–$500M

Firm disclosures (Form ADV)
Disciplinary history reportedVerify on SEC IAPD
Advisors listed on AdvisorFinder:
38
Offices listed on AdvisorFinder:
11
Main office:
Green Bay, WI
Founded:
2003
SEC file number:
801-110069

Counts reflect AdvisorFinder directory coverage, not necessarily the firm's complete network.

Form ADV data as of August 11, 2026

View full firm profile

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About this profile

This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. Robert Luis Rivera has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on BrokerCheck or SEC.gov before making any decision. AdvisorFinder may be compensated for referrals generated through this page.

BrokerCheck data is used subject to the FINRA BrokerCheck Terms of Use. Found something inaccurate? Report inaccurate data and we will correct any error we introduced. Errors in the underlying BrokerCheck record itself are referred to FINRA, which maintains that record.

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