AA
ADVISORY ALPHA, LLC
SEC RegisteredHOLLAND, MIhttps://advisoryalpha.com866-530-1400
Assets Under Management
$1B–$5B
Employees
66
Office Locations
24 offices
Total Accounts
24401
About the firm
Firm Focus
Client segments reported on the firm's SEC Form ADV — applies to all advisors at the firm.
IndividualsHigh Net WorthPension/Profit SharingCharitable Organizations
Who they serve
| Client segment | Clients | Assets managed |
|---|---|---|
| Individuals (Non-HNW) | 8,341 | $1.5B |
| High Net Worth Individuals | 458 | $910M |
| Charitable Organizations | 33 | $42M |
| Insurance Companies | 4,999 | — |
0 total clients reported on Form ADV.
Leadership
Steve Mark Osterink
MANAGING MEMBER
Steven Mark Osterink
CONTROL PERSON
Katie Lyn Koeman
CHIEF COMPLIANCE OFFICER
Office locations
24 offices in 10 states
MI
HOLLANDHQ
ID
NAMPA
OH
WHITEHOUSE
SC
FORT MILL
AR
LITTLE ROCK
CA
ONTARIO
WA
GIG HARBOR
AR
LITTLE ROCK
MI
HOLLAND
VT
WEST WINDSOR
CA
ROCKLIN
MI
BINGHAM FARMS
ID
MERIDIAN
OH
PERRYSBURG
MI
ZEELAND
MI
BYRON CENTER
NC
GREENSBORO
IA
JOHNSTON
MI
HOLLAND
Advisors at this firm
14 advisors in the directory
Riley Scott Aalderink
Investment Adviser Representative
Guy Abbott Alderdice
Investment Adviser Representative
Benjamin D Allen
Investment Adviser Representative
Jared Aulick
Investment Adviser Representative
Michael Alan Dewitt
Investment Adviser Representative
Charles Fredrick Dinise
Investment Adviser Representative
Glenn A Hansen
Investment Adviser Representative
Danny Cory Howes
Investment Adviser Representative
Jeffrey Kim Lorenz
Investment Adviser Representative
Josef Andrew Mehall
Investment Adviser Representative
Ryan Alexander Mesimer
Investment Adviser Representative
Ronald Arthur Myers
Investment Adviser Representative
Peter A Samenuk
Investment Adviser Representative
Ryan Patrick Trulove
Investment Adviser Representative
Regulatory & compliance
CRD number
#158282
SEC Number
801-72499
Disciplinary History
No
Fee Model & Minimums
Model: AUM / Hourly / Flat Fee
Data as of March 31, 2026 · Source: SEC IAPD & FINRA BrokerCheck
Contact Information
Website
advisoryalpha.comPhone
866-530-1400Find an advisor that fits
Search AdvisorFinder's marketplace to compare financial advisors by specialty, location, fees, and more.
Editorial disclosure
This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. ADVISORY ALPHA, LLC has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on the SEC or FINRA websites before making any decision.