FIRST HEARTLAND CONSULTANTS, INC.
SEC RegisteredFiercely Independent Culture
About the firm
Established in 1984, First Heartland® is a 100% privately owned financial firm offering Broker Dealer, RIA, and BGA services, built around long-term relationships with financial professionals and staff. The firm focuses on empowering advisor independence by removing administrative friction and investing in innovative technology solutions.
Firm Focus
Client segments reported on the firm's SEC Form ADV — applies to all advisors at the firm.
Areas of expertise
Services
Broker Dealer, RIA (supporting third-party management and Rep as PM), and BGA (representing all major carriers); technology solutions including paperless order processing, CRM support, block trading platform, compliant video conferencing, and Google Workspace collaboration tools
Who they serve
Financial professionals and advisors seeking an independent, relationship-based home for their practice
| Client segment | Clients | Assets managed |
|---|---|---|
| Individuals (Non-HNW) | 6,041 | $1.3B |
| High Net Worth Individuals | 309 | $541M |
| Investment Companies | 0 | — |
| Pooled Investment Vehicles | 0 | — |
| Pension/Profit Sharing Plans | 0 | — |
| Charitable Organizations | 86 | $198M |
| State/Municipal Entities | 12 | — |
| Insurance Companies | 0 | — |
| Sovereign Wealth Funds | 0 | — |
| Corporations | 0 | — |
42 total clients reported on Form ADV.
Leadership
Office locations
Advisors at this firm
93 advisors in the directory
Regulatory & compliance
Data as of March 17, 2026 · Source: SEC IAPD & FINRA BrokerCheck
Contact Information
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This profile was compiled and published by AdvisorFinder as editorial content using publicly available information from the SEC's IAPD database and FINRA BrokerCheck. FIRST HEARTLAND CONSULTANTS, INC. has not reviewed, approved, or endorsed this profile and is not responsible for its accuracy. Regulatory records change over time — always verify the current record directly on the SEC or FINRA websites before making any decision.